Solid Holdings, Solid Surface Care, Inc. and Solidcare, LLC (collectively, “Solid”) sued Solid Logic, along with two of its officers, for trademark and trade dress infringement, false designation of origin, dilution and cybersquatting. Solid alleges that it is the registrant and owner of SOLID marks in connection with cleaning and maintenance of stone, metal, concrete, terrazzo, grout and wood surfaces, as well as a distinctive trade dress using red-orange and gray. Solid asserts that, after meeting with Solid to discuss possibly becoming a franchisee, the defendants formed Solid Logic Limited to offer the same services in a deliberate attempt to poach off of the good-will of the SOLID mark and trade dress, and that its registration of its “solidlogicltd.com” website comprises cybersquatting on Solid’s “solidcare.com” domain name.